La Mer is a brand that represents hope, healing and one man’s deep respect for the power of the living sea. It all began over fifty years ago when Dr. Max Huber, a physicist, embarked on a healing quest after a lab accident. Twelve years and 6,000 experiments later, Miracle Broth — the legendary elixir — was born.

Since joining The Estée Lauder Companies in 1995, La Mer has become the most coveted skin care brand in the world. Based in the SoHo neighborhood of New York City, La Mer is a collaborative, dynamic and closely connected group that has built the brand into a global beauty powerhouse and a leader in ultra-luxury skincare.

POSITION SUMMARY

La Mer is seeking a social media professional to work within the Global Social Media team to support, optimize and grow our social media properties. With a core focus on community management, content planning and North America-based execution, this role is part of a dynamic, fast-paced team that relies on strong cross-functional relationships, keen brand awareness and excellent judgement. Reporting to the Global Social Media Manager, the Associate is dually responsible for leading North America social media execution + community management while being the point of contact for Global markets regarding all thing's community management. In addition to community management, this role will have the opportunity to develop monthly content briefs for the creative team supporting seasonal and lifestyle themes.

RESPONSIBILITIES

Global Social Media & Community Management

• Lead organization and maintenance of global social tools and resources, including budget.
• Point of contact for Global markets regarding all community management inquiries.
• Partner with Global Communications in crafting responses to potential consumer questions for key launches.
• Actively monitor UGC and work with brand UGC management tool in tagging and categorizing UGC for multi-platform use across markets.
• Support the continued evolution of the brand’s social media strategy by executing with the Global Social Media Director in updating social strategy guidelines.

North America Social Media

• Management of the La Mer North America social channels (Facebook, Instagram, YouTube, Pinterest), scheduling, posting, and reporting out on said channels.
• Lead community management and monitoring efforts of the North America owned brand pages.
• Ownership of the North America content calendars, responsible for strategic content planning and ADA compliancy.
• Working with social insights tools to keep a close eye on content, constantly aware of what is performing (or what is not) and continuing to optimize.
• Needs to demonstrate ability for synthesizing results and turning insights to action.
• Partnering with North America marketing teams to support local promotions and .com needs.
• Responsible for management and organization of assets released from Global Creative.

Secondary Social Campaigns

• Working with the Global Social Media Director in designing social media campaigns supporting Tier 2 product launches based on key business objectives.
• Help draft monthly content briefs based on learned insights for creative to execute.

Qualifications

EDUCATION & EXPERIENCE

• Bachelor’s Degree or equivalent required.
• Position requires 3 years of social media / community management experience, ideally in a corporate environment, luxury or beauty a plus.
• Should be a self-starter and have a keen ability to work on multiple projects with multiple cross-functional partners and teams.
• Must possess pro-active critical thinking skills and the ability to take initiative, anticipate next steps and offer recommendations and solutions.
• Must be consumer-obsessed, eager to engage with our audience on a daily basis with a fundamental interest in community and trends.
• Must be organized and highly detail-oriented, double-checking work with unprompted follow-through.
• Must be professional team-player, flexible, positive, engaged, responsible, creative and willing to continually learn with the potential and desire to assume increased responsibility.
• Must have strong and concise verbal and written communication and presentation skills.
• Must be proficient in Microsoft Word, Excel, PowerPoint.
• Should demonstrate a passion for the beauty business.

The anticipated base salary range for this position is $59,500 to $89,000. Exact salary depends on several
factors such as experience, skills, education, and budget. Salary range may vary based on
geographic location. In addition to base salary, this position is eligible for participation in a
highly competitive bonus program with possibility for overachievement based on performance
and company results.

In addition, The Estée Lauder Companies offers a variety of benefits to eligible employees,
including health insurance coverage, wellness and family support programs, life and disability
insurance, retirement savings plans, paid leave programs, education-related programs, paid
holidays and vacation time, and many others. Many of these benefits are subsidized or fully paid
for by the company.

Job: Marketing
Primary Location: US-NY-New York
Job Type: Standard
Schedule: Full-time
Shift: 1st (Day) Shift
Job Number: 2223319

We are an equal opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact USApplicantAccommodations@Estee.com.