Content Marketer Job at CopyKat Creations
About us
We have been serving delicious recipes to our visitors for over 25 years. Our passion is to create recipes that evoke happiness and joy in our audience. We strive to provide our visitors with the best culinary experience by sharing recipes that are not only tasty but also easy to follow.
Our website has grown over the years, and we are now one of the most popular recipe websites online. We owe our success to our loyal visitors who have trusted us with their taste buds and cooking skills. We are committed to providing our visitors with the best user experience and constantly improving our website to meet their needs.
The ideal candidate for this position enjoys analyzing data, identifying and developing unique content, and utilizing information to assess the results of content marketing programs. The successful applicant will utilize their expertise as an information architect and content marketer to develop a central strategy that utilizes data to inform new content development, which will lead to increased search engine visibility, user engagement and conversion.
Responsibilities:
- Analyze existing website content to identify opportunities for improvement and develop strategies to increase page RPMs
- Work with the marketing team to develop a content strategy that aligns with the company's goals and objectives
- Plan and manage the production of new website content, including articles, blog posts, videos, infographics, and other multimedia content
- Use web analytics tools to measure the effectiveness of content and make data-driven decisions about how to improve it
- Monitor website performance and identify areas for improvement to increase page RPMs
- Stay up-to-date with industry trends and best practices to continuously improve the website's content strategy and execution
- Manage relationships with external vendors, such as freelance writers and designers, to ensure the quality and timeliness of content delivery
Job Type: Contract
Pay: $40.00 - $50.00 per hour
Benefits:
- Flexible schedule
Schedule:
- 4 hour shift
- Choose your own hours
Supplemental pay types:
- Bonus pay
Application Question(s):
- Has experience in Google Sheets and Excel
Experience:
- experience with ahrefs, Semrush, or other SEO platform (Required)
- analytic skills like exporting reports and interpreting data (Required)
- in increasing RPMs (Required)
- moderate cooking (Required)
Work Location: Remote
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