Ecommerce Marketing Specialist Job at trueCABLE

trueCABLE Remote

trueCABLE is looking for a creative and organized Ecommerce Marketing Specialist. We need someone to compliment the talents of our current team. You’ll work with leadership to support our marketing strategy. We have big ideas and need your help to execute them. We want your ideas too!

We’re a growing e-commerce business with a lean team. We’ve grown year over year, and we’re on track for big things again this year. Do you want to get in on something big? Do you thrive when given the autonomy to solve a problem and improve processes? Are you hungry to learn something new each day? Have you always dreamed of working remotely?

Why join the trueCABLE team? Great culture. Room to grow your skills. Excellent benefits. Untracked PTO! Work from home.

Did that get you excited! Read on…

Job Location: Remote USA

FLSA Classification: Exempt

Employment Status: Regular Full time

Reports to: Marketing Manager

Job Summary:

The Marketing Specialist is an integral part of the development, execution and optimization of our digital marketing initiatives. This role requires skills and knowledge of ecommerces sales channels, including Amazon and Shopify. They will provide creativity, organization and support to our sales and marketing efforts. This position contributes to the success of trueCABLE by helping build brand awareness and increasing sales through our online sales channels. This role is responsible for the day-to-day management of our Amazon store and Shopify website. They help to execute the following responsibilities.

Responsibilities:

  • Promote trueCABLE brand awareness internally and externally
  • Collaborate with the team to brainstorm new and creative growth strategies for digital marketing campaigns and promotions to attract and retain customers
  • Create and maintain all company and product content on our sales channels, including our Amazon store and Shopify website. This includes creation and posting of detailed product information, photos, technical documents, videos, and infographics
  • Monitor Amazon account health including customer reviews, feedback, Voice and Customer and health metrics.
  • Coordinate with our technical team on the development, writing, editing and posting of technical product content, which includes photos, videos, infographics, blogs and written product content
  • Develop brand and product content, includes designing and editing visual content, as well as writing and proofing written content
  • Assists with the development of ideas for educational video content and contributes to video set design
  • Review our website regularly to test functionality, as well as make recommendations for improvements and ways to optimize the user experience
  • Create a content calendar for informative and engaging blog content using SEO data and collaboration with the technical team
  • Edit and proofread blog content to ensure it is using the brand voice, then post blogs along with supporting content including videos, infographics and images to website
  • Review our Amazon store and product listings regularly to confirm accuracy, as well as make recommendations for improvement and additions based on new Amazon features and new trueCABLE products
  • Keep up to date on new Amazon programs and opportunities for improvement. Work across departments to implement programs
  • Develop a good understanding of the our products and their basic technical details
  • Create strategies with leadership and marketing team for promoting our products through promotions and pricing strategies
  • Work with external agencies and vendors to execute marketing programs, including blog images, website development, paid advertising and website SEO
  • Assist with marketing promotional items including branded apparel, printed collateral, swag items, and property signage
  • Collaborate with other departments on related projects
  • This is a full-time position that will work regular business hours, Monday through Friday
  • Willing to travel to our warehouse in Kansas City, MO
  • Other duties as assigned

Qualifications:

  • Well rounded experience in marketing and communications strategies and tactics
  • Experience in DTC ecommerce marketing required
  • Working knowledge of Amazon Seller Central
  • Experience with Amazon and website SEO
  • Strong organization skills to manage multiple projects and meet deadlines
  • You’ll be representing our brand on our ecommerce sales channels, so a keen attention to detail are required
  • Experience with Adobe Creative Cloud and other design platforms is a plus
  • Hands on familiarity with ecommerce website platforms, preferably Shopify
  • Strong content writing and proofreading skills and the ability to write persuasive copy
  • We’re no micromanagers, so you must be a self-starter who can see multiple tasks and projects through to completion
  • Genuine curiosity and the desire to learn. We are ever-changing and need team members who are innovative and adaptable.
  • You’ll be working remotely so you must have the ability to work independently and collaboratively with the team
  • Track record of successfully working from home or remotely is a plus

Physical requirements:

  • Sitting for most of the work shift, constantly operating a computer with extended hours viewing a computer screen, constant use of fingers, hands, and arms for typing, ability to regularly talk and hear, occasionally lift, push or pull 25 pounds, occasional bending or reaching.

Team dynamic requirements:

  • Have a positive attitude
  • Be punctual and dependable
  • Be a team player and be kind
  • Great at communicating with members on their team
  • Shows enthusiasm and brings new ideas to the table
  • Able to take constructive feedback, but also challenge ideas in a respectful manner
  • Hungry to learn more and increase their knowledge

trueCABLE is an equal opportunity employer. Employment is contingent upon the successful completion of a background check.

Job Type: Full-time

Pay: $50,000.00 - $60,000.00 per year

Benefits:

  • 401(k)
  • Dental insurance
  • Flexible schedule
  • Health insurance
  • Life insurance
  • Paid time off
  • Vision insurance

Schedule:

  • 8 hour shift
  • Day shift
  • Monday to Friday
  • No nights
  • No weekends

Application Question(s):

  • What about your current and past work experience make you a great fit for our role?
  • Please provide us with 2-3 examples from your portfolio of previous work that demonstrates your qualifications for this job.
  • What do you enjoy most about digital marketing?

Experience:

  • Marketing: 1 year (Preferred)

Work Location: Remote




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