The Physician Liaison is responsible for developing and implementing a marketing and sales plan to maintain and grow referrals from providers and/or Physician practices to Astera in the NJ Region. Executes initiatives related to increasing loyalty and preference Astera affiliates among internal and external provider referrals sources.
SPECIFIC RESPONSIBILITIES
- Develop strategic marketing plans for Astera in order to attract potential patients and retain existing ones.
- Act as a business partner to promote patient volume and maintains reports related to volume trends for Astera.
- Organize community speaking seminars for Physicians.
- Identifies referral sources (target audiences) for each Astera location, service or Physician.
- Establishes and maintains ongoing communications with referring providers and/or their office staff, including routine or follow-up visits, emails and phone calls.
QUALIFICATIONS
- Bachelor’s Degree required. Master’s Degree preferred.
- 2 + years with proven experience in identifying target audiences in creatively devising and leading across channels marketing campaigns that engage, educate and motivate.
- Superior interpersonal skills.
- Strong organizational skills.
- Experience in a health care environment. Must be able to work in a challenging business atmosphere.
- Fluent with social media.
- Outstanding skill set with Word/Excel.
- Must be willing to travel throughout NJ.
- Must be able to work in a fast-paced business atmosphere.
- Strong analytical abilities.
- Will need to travel to our corporate office as needed.
Job Type: Full-time
Pay: $80,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Flexible spending account
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Vision insurance
Schedule:
- Monday to Friday
Supplemental pay types:
- Bonus pay
Work Location: On the road
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