About the Department

Novo Nordisk’s Market Access and Public Affairs team engages diverse stakeholders across political and healthcare landscapes to forge solutions that drive patient access to innovative products. We strive to deliver the best possible outcomes for patients with diabetes, obesity, growth hormone deficiencies and rare bleeding disorders through mutual wins for both Novo Nordisk and our Market Access customers. Our passion for helping people live better lives and our award-winning product pipeline can only be as effective as our ability to provide life-changing information to healthcare providers, key stakeholders and policymakers. Our Market Access and Public Affairs professionals ensure that the latest therapies and products reach the people who need them most, by creating an environment where innovation and chronic disease management drive optimal health outcomes. Are you ready to realize your potential?

The Position

Develops and executes the value communication strategy of a key Novo Nordisk product category. Leads Launch Activities Plan (LAP) for a Novo Nordisk Inc., (NNI) asset. Contributes to pipeline strategy for franchise area. Takes a leading role in value communication, payer marketing, evidence generation, and initiatives to increase access and market share for one or more Novo Nordisk products. Develops plans and executes key programs that will drive long-term profitable relationships with key accounts and the managed markets channel overall. Responsible for both inline and pipeline/launch products within responsible therapeutic / franchise area(s).

Relationships

Reports to Director/Senior Director, Value Communication and Contracting Strategy.

Interacts frequently in collaboration with internal management and senior level global stakeholders. Interacts internally with team representatives from Finance, Cardiometabolic Marketing, Portfolio Marketing, Medical Affairs, HEOR, Future Business Strategy, Account Management, Market Access Insights, Value Communication and Contracting Strategy colleagues across all franchises on a routine basis.

Ensures strong collaboration across functions to strengthen payer value story and provides timely communication of insights to all relevant partners. External relationships include potential interactions with managed markets customers (potentially including but not limited to payers, PBMs, employers, and health systems), patient advocacy groups, key opinion leaders (KOLs), vendors and consultants.

Essential Functions

• Leads development and execution of branded and non-branded value communications initiatives for the NASH (Non-Alcoholic Steatohepatitis) franchise, including initiatives and business plans for inline and pipeline products in order to meet franchise access targets
• Leads the development of the payer value story, supported by credible clinical, health economics and outcomes data in order to justify brand value; interfaces with the US and global health economics and real-world evidence teams to guide evidence generation efforts that support payer value story development
• Leads payer market research in collaboration with Market Access Insights partners, ensuring adherence to all internal processes and requirements
• Lead development of the sema NASH Launch Activities Plan (LAP) ensuring adherence to internal templates, requirements, and deadlines
• Leverages understanding of the competitive landscape to anticipate and pre-empt future competitor moves by developing innovative strategies and tactics
• Ensures access strategies are aligned with portfolio/brand segment positioning and messaging, and with Novo Nordisk’s long-term goals
• Ensures alignment on access strategy and key account plans and initiatives by partnering internally with Contracting Strategy, Value Communication for other franchises, channel leads, Account Management, Field Sales, and Brand Marketing
• Provides directional to Account Management, Field Sales, and Managed Markets Operations teams for tactical execution and drives feedback generation that can be of value to inline or pipeline products
• Develops best-in-class tools to ensure timely communication of Health Economics insights to relevant internal functions
• Works collaboratively with Value Communication colleagues, Contracting Strategy, Cardiometabolic and Portfolio Marketing, Future Business Strategy, PCOR, Health Economics, Medical Affairs, Account Executives, Analytics, and U.S. and Global Leadership to develop and implement a strategic and tactical approach for payer marketing
• Ensures value communications strategies agreed upon are executed in a timely and efficient manner to meet the sales and profit objectives. Regularly reviews current program progress to goals
• Participates directly in key customer meetings, as appropriate
• Delivers internal and/or external trainings and presentations on payer value communication and market access
• Develops training meeting content
• Accountable for collaboration on customer-specific program development and execution to improve product access, reimbursement and product pull through. Understands ROI concepts to ensure program effectiveness
• Adheres to all NNI policies and procedures and encourages others to do the same
• Contributes to practices that attract and retain the best people

Physical Requirements

0-10% overnight travel required.

Qualifications

• A Bachelor's Degree required
• A minimum of ten years of relevant experience in any of the following areas: pharmaceutical sales, marketing, market insights, analytics, pricing, contracting, managed markets, account management, finance, medical communications or consulting 1. OR a minimum of five (5) years of developing or implementing business strategy within a finance, market access, marketing or medical function is required. Advanced degree may be substituted for 2 years of experience
• Experience in value communication or payer marketing preferred
• NASH disease state experience preferred
• Strong interpersonal and communication skills required
• Requires ability to translate strategies into measurable tactical programs that have high ROI
• Ability to influence various functional areas and motivate groups to action without direct line management responsibility

We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.

At Novo Nordisk we recognize that it is no longer good enough to aspire to be the best company in the world. We need to aspire to be the best company for the world and we know that this is only possible with talented employees with diverse perspectives, backgrounds and cultures. We are therefore committed to creating an inclusive culture that celebrates the diversity of our employees, the patients we serve and communities we operate in. Together, we’re life changing.

Novo Nordisk is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, protected veteran status or any other characteristic protected by local, state or federal laws, rules or regulations.

Novo Nordisk requires all new hires to be fully vaccinated against COVID-19 prior to the first date of employment. As required by applicable law, Novo Nordisk will consider requests for reasonable accommodation.

If you are interested in applying to Novo Nordisk and need special assistance or an accommodation to apply, please call us at 1-855-411-5290. This contact is for accommodation requests only and cannot be used to inquire about the status of applications.