Associate Shopping Editor, Reader's Digest Job at Trusted Media Brands

Trusted Media Brands Remote

About Us:

TMB (Trusted Media Brands) is the world's leading community-driven entertainment company. Our portfolio of leading brands that includes FailArmy, Family Handyman, People Are Awesome, Reader’s Digest, Taste of Home, The Healthy, The Pet Collective, and Birds and Blooms, is powered by content that’s inspired and created by our fans. Engaging more than 200 million consumers worldwide, our content — available across streaming TV, social media, web, and print — sparks curiosity, fuels laughter, and inspires people to live big, full, fantastic lives. Learn more about our brands, our data-driven marketing solutions, our award-winning licensing services, and much more at www.tmbi.com.

Location:

We have offices around the world in New York, Los Angeles, Milwaukee, London, and New Delhi. Each of our offices are open and ready to welcome you! We offer a hybrid culture and enjoy success working at home or in the office. For this role we’d like candidates to be located in or around the Milwaukee area so we can have you join us in the office from time to time.

About the role:

Reporting to the Senior Shopping Editor, the Associate Shopping Editor helps drive the success of Reader Digest’s shopping and affiliate content through a mix of engaging and authoritative writing and editorial skills. The team member is instrumental in pitching, writing and editing shopping-optimized content for multiple distribution channels, including newsletters, social and partners. This person also assists with behind-the-scenes projects like reporting and data organization. If you’re eager to be part of a growing team; are flexible, creative and driven; love to get your hands on products to test and evaluate; and are willing to try new things, you have the qualities we’re looking for in this exciting new role.

About you:

You’re a flexible writer and editor with the organizational skills and attention to detail needed to produce quality, on-brand shopping content that will succeed across various channels. You’re curious about the Reader’s Digest audience and use your knowledge to tailor content to their interests, needs and buying habits. You are collaborative and an active contributor to brainstorms, with a fresh perspective on what’s new and what’s next for the audience. You’re interested in what’s happening in the world of shopping (especially in the lifestyle space) and how to provide that to our audience in valuable, relevant, and entertaining ways. You’re a consumer of content and online shopper, enabling you to spot opportunities through your own creative endeavors and eye for trends.

Your day-to-day:

  • Write, refresh, and edit affiliate content using search-relevant best practices, including internal linking and adding appropriate affiliate links
  • Pitch and develop assignments inspired by search analytics as well as shopping trends, sales, and seasonality
  • Research SEO keywords and competitor data; use findings to build content outlines and assignments
  • Research products across different categories including home, pets, beauty, travel, and other areas of interest
  • Work closely with our dynamic teams of freelance and staff shopping writers and editors
  • Assist in the brands’ ecommerce strategy by including affiliate links in content with a focus on reader service
  • Contribute to brainstorms for content clusters, trends, and other editorial initiatives
  • Work on multiple projects simultaneously and ensure all project deadlines and goals are met

You have:

  • Two to four years of editing and writing experience in media/publishing, including two years of direct digital experience required Affiliate, shopping or lifestyle writing experience preferred
  • Strong understanding of the digital landscape, particularly SEO strategy and performance metrics
  • Working knowledge of SEO keywords and research tools; proficient in WordPress, basic HTML, Microsoft Excel and other spreadsheet-style programs such as Airtable - Experience with large affiliate platforms such as Amazon Associates and Skimlinks preferred
  • Skilled at organizing and managing multiple projects at one time, consistently meeting deadlines and catching small details
  • A keen familiarity with, and interest in, lifestyle and shopping space. Bonus points for interest in video and product reviews
  • Ability to work independently, but also as part of an evolving, dynamic team
  • Ability to think creatively on your feet, set priorities and quickly change course as data evolves

About this team:

TMB’s editorial shopping team is a dynamic group of writers and editors who understand how to engage an audience with quality service journalism and product recommendations that enrich their lives. With a knack for storytelling, we believe that each product we review will enhance our reader’s lifestyles, hobbies and interests. We spot trends early and uncover brands that surprise and delight. With a steadfast commitment to quality, we brainstorm creative ways to deliver trusted content to our readers across a variety of media channels. We are a tight-knit team that excels at cross-team communications and collaboration — working daily with our data, ad sales, digital products and marketing teams. We thrive on innovative ideas and welcome diverse viewpoints. As highly collaborative team players, we celebrate our successes and learn from one another to meet our business goals as a growing team.

Learn more about what life is like working at Trusted Media Brands at https://www.trustedmediabrands.com/careers/.

Trusted Media Brands embraces inclusivity and values our diverse community. We are committed to building a team based on qualifications, merit and business need. We are proud to be an equal opportunity employer and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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