Category Development Manager Job at Premier Nutrition
Business Unit Description:
So, what's it like to work here? If you're local, you'll walk into our Emeryville office each Monday morning and find 100 of your colleagues sitting on sofas, beanbag chairs, or the floor excitedly talking through the week ahead and watching one of their colleagues tell their personal life and career journey. Picture a casual and collaborative environment of a start-up, the innovative mindset of a tech company, and the stability of a company with revenue last year of over $1.3 billion, and you'll find us in the sweet spot where world-class culture meets robust business results.
The position will also assist in the development of sales channel strategy, sales playbook (MAPS) sales business processes & communication. The position will also track and report on Sales Key Performance Indicators (KPIs) and work with Director to coordinate the Strategic Account Planning Process.
The position will be based out of our 60,000 sq. foot, modern Emeryville, California office. WE ARE A CULTURE OF PERSONAL CONNECTON, WHICH IS WHY WE’VE CHOSEN A PERMANENT HYBRID WORK ENVIRONMENT WITH NORMS THAT EQUATE TO 2-3 DAYS MID-WEEK IN THE OFFICE FOR EMPLOYEES BASED IN NORTHERN CALIFORNIA. The expected pay scale for this role is $120k to $135k, which may vary based on relevant experience, qualifications, geographic area (if applicable), and internal equity for the role.
You’re excited about this opportunity because your time will be filled with:
Analytics & Reporting: 15% of Time
Customer & Category Development: 40% of Time
Sales Communication: 5% of Time
The daily stuff that everyone does:
Experience:
Skills:
So , if after reading through this long list you’re thinking — I’m not sure I meet 100% of these requirements, should I still apply? YES—if you embody a growth mindset, see challenges as opportunities to develop, and find innovative ways to get the real work that matters done, you sound like our kind of candidate!
Select 5 Key Capabilities & Traits Important to Add to and Diversify your Current Team :
You will thrive here and may just do the best work of your life if…
This may not be your ideal ne xt career move if…
If we haven’t convinced you to apply already, here are some of our favorite perks and benefits:
We strive to create an equitable and inclusive environment to contribute to the success of our organization . Premier Nutrition provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, marital status, status as a covered veteran and any other category protected under applicable federal, state, provincial and local laws.
Here's what all the hype is about Premier Nutrition Company, LLC (PNC) is a clear leader in the convenient nutrition category and makes great-tasting food products under the brand names Premier Protein, Dymatize, and PowerBar, and is part of publicly-traded BellRing Brands (NYSE:BRBR). With its people-first culture, PNC empowers its people to create the best work of their lives alongside some truly astounding colleagues.
PNC treats its people like adults with respect and trust. One of our five core values is to
Connect & Belong because we bring our diverse backgrounds, life experiences, and ways of thinking to each challenge grounded in our belief that everyone should have a seat at the table and be listened to deeply. Whever makes you, you - you belong here.
We strive to avoid many of the outdated processes of conventional workplaces. We don't have performance reviews we have quarterly conversations. We don't have management we have inspiring leaders to coach and mentor. We don't have a casual dress code we simply don't have a dress code; wear what you like. And we have a lot of fun.
Bringing dogs to work, company-wide give-days days, philanthropy and sustainability programs, in-office massages, walking meetings, and free daily exercise classes on-site and at the adjacent gym are just a few ways we make work feel less like work. And the results of our great culture speak for itself: we were certified as a Great Place to Work™ for the sixth year-running in 2022 and ranked in the top 12 on
Fortune Magazine’s Best Workplaces in our category for the past four years.
So, what's it like to work here? If you're local, you'll walk into our Emeryville office each Monday morning and find 100 of your colleagues sitting on sofas, beanbag chairs, or the floor excitedly talking through the week ahead and watching one of their colleagues tell their personal life and career journey. Picture a casual and collaborative environment of a start-up, the innovative mindset of a tech company, and the stability of a company with revenue last year of over $1.3 billion, and you'll find us in the sweet spot where world-class culture meets robust business results.
PNC seeks individuals who will thrive in this work environment and will help us build our culture and this high-growth company for the next phase in our amazing journey. Does this sound like you? Then read on.
Responsibilities:
The Role
The primary responsibilities of this position are to drive the performance of the Premier Nutrition Corp, PNC, brands. The position will be focused against creating and delivering the “Go-To-Market” strategies to ensure the achievement of PNC’s volume and EBITDA targets (strategy, development and analysis of the 4Ps (product assortment, pricing, promotion and placement), new product introductions and planning across all Customers). They will facilitate collaborative communication between the Internal HQ Teams and Sales Teams.
The position will also assist in the development of sales channel strategy, sales playbook (MAPS) sales business processes & communication. The position will also track and report on Sales Key Performance Indicators (KPIs) and work with Director to coordinate the Strategic Account Planning Process.
The position will be based out of our 60,000 sq. foot, modern Emeryville, California office. WE ARE A CULTURE OF PERSONAL CONNECTON, WHICH IS WHY WE’VE CHOSEN A PERMANENT HYBRID WORK ENVIRONMENT WITH NORMS THAT EQUATE TO 2-3 DAYS MID-WEEK IN THE OFFICE FOR EMPLOYEES BASED IN NORTHERN CALIFORNIA. The expected pay scale for this role is $120k to $135k, which may vary based on relevant experience, qualifications, geographic area (if applicable), and internal equity for the role.
You’re excited about this opportunity because your time will be filled with:
Sales Strategy & Business Planning (including Pricing & Trade): 40% of Time
- Annual Planning: Work with assigned Field Sales Teams to ensure brand business plans, category objectives, priorities and strategies are being effectively translated into customer specific business plans.
- Work with internal HQ team to develop “top down” insight driven national selling stories and promotional platforms (HQ events) for existing items and all new commercialization projects.
- Assist Director with identifying insights that inform sales playbook (MAPS), go-to-market strategies and plans.
- Leverage cross functional Resources, Tools, and Insights to Enable Execution: Become the expert in bringing together Loyalty Card, Panel, Shopper Insights, Research, and Analytic Tools to deliver unique insights.
- Cross-functional partner in annual division Strategic Plan development, Brand AOP, and Sales AOP responsible for category forecasts, distribution impact to business, and strategies to improve share results.
Analytics & Reporting: 15% of Time
- Develop & Automate reporting “toolkit” encompassing decomposition reporting, dashboards, promotional bump-charts, opportunity gap / “sea of green”, etc. from IRI and bedrock analytics.
- Develop standardized Category Review templates for Regional and national customers.
- Develop channel insights – including competitive intelligence to refine and build Channel strategy.
- Be the Category Expert: Continuous monitoring and communicating changes in the category, with the competition, and with the shopper.
Customer & Category Development: 40% of Time
- Oversees the production of category specific selling materials (Category 101’s, Category Strategy, New Item Selling, Core Item Rankings, Gold Standard Shelving, etc.) across all Channels (Grocery, Mass, Limited Assortment).
- Collaborate with Field Selling Organization to create Customer specific “bottom up” sales presentations.
- Work Closely with Category Director to deploy Category Vision initiative within key retailers.
- Design and deploy test and learn in retail to drive future growth.
Sales Communication: 5% of Time
- Assists in the planning and execution of sales meetings and quarterly Customer reviews.
- Voice of sales at HQ with cross functional partners/meetings.
- Voice of brands to assigned Field Sales Teams.
The daily stuff that everyone does:
- Attending meetings and presentations.
- Participating in company-wide activities and events galore.
- Impromptu conversations with colleagues.
- Administrivia like email, calendaring, expense reports, and other non-value-added work.
What are we looking for?
Education:
- Bachelor’s degree required
Experience:
- 5+ years of relevant experience.
Skills:
- Solid practical knowledge synthesizing POS data from syndicated sources (Nielsen/IRI, NPD, Euromonitor, etc.).
- Understanding of IRI and Numerator panel usage.
- Ability to demonstrate a growth mindset and intellectual curiosity.
- Strong use of influencing skills to gain alignment across internal/external key stakeholders.
So , if after reading through this long list you’re thinking — I’m not sure I meet 100% of these requirements, should I still apply? YES—if you embody a growth mindset, see challenges as opportunities to develop, and find innovative ways to get the real work that matters done, you sound like our kind of candidate!
Select 5 Key Capabilities & Traits Important to Add to and Diversify your Current Team :
- Be a builder
- Start & end with consumer
- Embody a strategic mindset
- We are better together
- Challenge ideas respectfully
You will thrive here and may just do the best work of your life if…
- You want to be an integral part of shaping and nurturing an amazing work culture
- You are comfortable being natural, casual, open, and even a bit playful at work
- You don’t have a big ego and hate siloed thinking
- You like to get sh*t, I mean—stuff done
- You can be friendly, vulnerable, and self-deprecating in one moment, and deal with a challenging, delicate people-related matter as a professional in the next
- You can do periods of focused, deep work on projects that drive the needle
This may not be your ideal ne xt career move if…
- You like a lot of structure, rules, and uniformity
- You like hierarchy, command and control management
- You want to build lots of processes, systems, governance, or policies and make a beautiful bureaucracy
- Dealing with ambiguity or experimentation is not your jam
- You try to resolve challenging interpersonal situations over instant messaging or passive aggression
- You tend to chase whatever shiny object presents itself during the day instead of real results
If we haven’t convinced you to apply already, here are some of our favorite perks and benefits:
- Friday afternoons off year-round (and of course a hefty PTO package plus 11 holidays)
- 6% 401K match. Literally free money
- Hybrid work with an average of 2-3 days a week in the office for local folks
- All jobs are bonus-eligible
- Work-out time during work
- Free custom lunch twice a week. Plus, plenty of snacks and shakes.
- 2 weeks of work from anywhere time to move your Big Rocks
- Quarterly team building events/happy hours (city-wide scavenger hunt, bowling, ropes course, putt-putt)
- Bring your dog to work (3 days/week)
- Extended paid parental leave regardless of gender or familial make-up
We strive to create an equitable and inclusive environment to contribute to the success of our organization . Premier Nutrition provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, marital status, status as a covered veteran and any other category protected under applicable federal, state, provincial and local laws.
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