Who We Are. The Wayfair Physical Retail & Seasonal Creative team is a dynamic group of innovative thinkers across many disciplines, partnering closely with strategic leaders to catapult Wayfair into the leading destination for all things home. As a collaborative, hands-on group, we are focused on producing high-quality, branded assets to be used in retail signage, collateral, packaging, marketing, corporate communications, and internal materials of all kinds, including digital, print, and video channels.

The Role. Wayfair is seeking a Copywriter to join our team as we expand our brand into the retail space. On day one, you’ll dive into our collaborative work environment, helping to build and scale our signage and retail assets. Over the first few months, you’ll partner with other creatives of various backgrounds to execute on creative projects in close partnership with creative directors, visual communications partners, and our copy and marketing leaders. Within the first year, you will have helped to bring a consistent copy and creative vision to our consumer facing channels, bringing our brand to life.

This role reports to our Associate Director Copy Lead within the Physical Retail & Seasonal Creative team, which is part of our diverse creative department. Candidates must submit a portfolio of work in order to be considered.

What You’ll Do:

• Bring impeccable editorial judgment, writing, and ability to capture Wayfair’s voice to reach new and existing audiences.
• Combine an editorial writing background with an affinity for home design.
• Package original editorial ideas, write and edit compelling content.
• Be a deft line editor who values style as well as substance.
• Uphold the integrity of Wayfair’s brand voice through high output branded asset creation.
• Partner with art directors and designers to write for assets across a range of projects, including retail/environmental signage, seasonal campaigns, consumer education programs, printed elements such as books and catalogs, event design, etc.
• Build the retail copy direction and strategy with research, exploration and ideation.
• Manage multiple projects requiring cross-functional collaboration.
• Work cross-functionally and partner with other business groups at Wayfair as needed.
• Seek and develop ways of helping the team work smarter, faster, and easier. Develop, align on and implement processes when and where necessary.

Who You Are:

• 6+ years of experience copywriting in a creative editorial environment. In-house, publisher, or agency.
• BFA in Advertising, Creative Writing, or related field, or equivalent training.
• Has demonstrated editorial experience in the interior design and lifestyle categories with a knowledge of industry trends and tips— a strong sense for identifying copy and stories through those lenses.
• Highly organized, proactive, and collaborative, capable of juggling multiple project types, topics, and deadlines with ease.
• Excellent at brainstorming and generating creative, relevant copy ideas.
• Well-versed in both short-form and long-form copywriting, with an ability to see things from both a creative and business point of view.
• Experience writing for a variety of mediums, including print and digital.
• Strong interpersonal and communication skills with the ability to successfully interact with all levels of the organization. Embodies and promotes a successful attitude, a positive work environment, confidence in leadership, and teamwork to achieve business results.
• A wealth of curiosity and a high-tolerance for calculated risk.
• Passionate about the creative process of writing as well as the mechanics and finer points of proper grammar, syntax, and punctuation.
• Endlessly curious about the customer – their passions, needs, and pain points.
• Forward-thinking and passionate.