Landscape/Hardscape Marketing Biz Development Job at HALSTEAD MEDIA GROUP LLC

HALSTEAD MEDIA GROUP LLC Remote

Bring your years of experience in landscape/hardscape industry to HALSTEAD - and meet business owners throughout the US to elevate their marketing!
Working remotely, with flexible hours, as a part of a growing and thriving team, this position is exclusively for those with experience in the lawn, landscape, and outdoor living industries.

You'll be joining a passionate team of experienced professionals that are shaping the digital future of the rapidly growing $105B+ landscape/lawn/outdoor living industry. HALSTEAD is on the forefront of the industry we serve, working with some of the best, largest, and leading companies and associations in the space.
In your role, you will educate business owners and decision makers on modern marketing strategies, to help them transform their companies.

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About Us: *

We provide all-in-one digital marketing and recruiting solutions for commercial and residential landscape, lawn care, pool, and outdoor living industry businesses. Our clients choose, and stay, with Halstead because we deliver best-in-class customer experiences and true, measurable marketing ROI. Highly regarded as an industry leader, we are growing quickly.

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Benefits/Salary/Perks: *

  • Salary range $65-$79k, plus possible up to $15,000 in performance incentives.
  • 95+% remote, flexible work hours (some travel to industry events is required)
  • 100% health insurance premium paid by company (platinum level coverage)
  • 50% of dental premium paid by company
  • Optional vision insurance
  • 401k with 100% match on the first 3% of compensation + 50% match on the next 2% of compensation
  • Paid training/professional development. Work under and learn from our owners who bring senior leadership experience working with Fortune 500/Global 100 brands at the highest level of the game, combined with 25+ years experience in the landscape industry—all while delivering results in a fully remote environment.
  • Snack, coffee, and tea subscriptions, paid holidays.
  • 15 PTO days in your first year with more added each year.

High-level responsibilities include:
You’ll work daily to prospect for new ideal-fit clients, bring prospects into the sales funnel, network in the industry, generate new sales leads, schedule and run sales meetings, prepare proposals, close sales, and forecast, report, and ongoing strategize.

Tactical responsibilities, typical day stuff:

  • Developing and hosting informational webinars, including designing those presentations
  • Setting goals and developing plans for business and revenue growth
  • Conduct research to identify new markets and customer needs
  • Attending conferences and industry events, travel required
  • Follow-up emails, manual
  • Setting up automated sales emails
  • Using and optimizing CRM
  • Outreach via social, email, phone
  • Using technology to execute ongoing prospecting (Researching prospective accounts in target markets).
  • Contributing to articles and social posts
  • Arranging meetings with prospective clients and key industry professionals
  • Promoting the company’s products/services addressing or predicting clients’ objectives
  • Developing quotes and proposals for prospective clients
  • Keeping records of sales, revenue, invoices etc.
  • Building long-term relationships with new and existing customers
  • Researching, planning, and implementing new target market initiatives
  • Pursuing leads and moving them through the sales cycle.

To feel great about the job you’re doing and in order to be successful you’ll want to have the following:

  • Excellent communication skills: You must be able to communicate with prospects/new clients of all backgrounds and educational levels. Well-developed written and verbal communication skills are must-haves.
  • Experience and deep knowledge of the lawn, landscape, and outdoor living industry.
  • Working knowledge/understanding of sales and digital marketing.
  • A hunger to chase and close new business from inbound and outbound efforts.
  • Organizational skills: You’ll be juggling numerous sales prospects, proposals, contractors, meetings, deadlines, schedules.
  • Time-management skills: To be successful in this role you’ll need to be able to prioritize your time where it will make the most impact.
  • Technical and computer skills: You’ll use tools like Slack, HubSpot, Asana, and Zoom, Mailchimp, among many other tools, daily to chat with internal team members, manage your sales pipeline, send emails, manage tasks, organize meeting deadlines, etc.
  • Drive and self-motivation: This role requires you to be goal-oriented, self-driven, and motivated to push yourself to succeed.
  • A willingness and desire to learn new things and commitment to personal and team development.

Measurable areas of success, how you will know that you are doing a great job:

  • Selecting and engaging with the right type of client—ie understanding our target client in terms of revenue, quality, marketing budget, etc.
  • Meeting monthly, quarterly, and annual sales goals.
  • Documenting all conversations thoroughly and accurately in company CRM.
  • Replying to client emails/calls/proposal requests within company response time guidelines.

Job Type: Full-time

Pay: $65,000.00 - $79,000.00 per year




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