Marketing Coordinator Job at Campbell University
DEPARTMENT: School of Business
STATUS: Full Time
Position Summary:
Under the general direction of the associate dean for external relations and dean, the LFSB Coordinator of Alumni & Marketing will coordinate the planning, organizing and delivery of alumni relations program, external programs, LFSB events aimed at external parties, and communications with external constituencies for the School of Business.
Essential Duties and Responsibilities:
- Coordinating, planning, developing, and implementing alumni and School of Business events and activities including on-site event management, networking and social events, lifelong learning presentations, seminars, conferences and signature events in accordance with departmental and School's goals and objectives
- Coordinating the design, schedule and production of online and print event registration materials for upcoming events, creates and distributes related promotional invitations and other materials to ensure excellent alumni and public outreach and engagement
- Coordinating the design, schedule and production of email/media messages for upcoming events, programs, news and notices for timely and accurate promotion of alumni relations & School of Business events, services and activities
- Developing and managing the department's alumni & student engagement programs (mentor, class agent, reunion, etc.)
- Cultivating strong relationships and maintaining extensive contact with School of Business alumni, students and business leaders across the country to promote their interest in supporting the School and the University
- Responsible for coordinating the School's social media strategy as co-chair of the LFSB marketing committee
- Reviewing and maintaining departmental and school event and program content on the various school and university calendars, web pages and systems and ensures updated information is synchronized across all media on an ongoing basis
- Developing, writing, and producing informational and promotional materials for distribution to School of Business alumni, donors, students and friends through print and electronic media to ensure timely, professional and effective communication including monthly newsletters, annual reports and brochures
- Developing and managing the LFSB Alumni Virtual Mentoring Program. Collaborate on the design of program and connect mentors and mentees for BADM 100 and BADM 200 Fall classes, as well as future classes.
- Developing and managing the other new LFSB Alumni Mentoring Programs (Women in Business, First Gen, etc.) Design program, attract participants, connect mentors and mentees, guide mentoring process and measure outcomes of programs.
- Organizing the LFSB Business Advisory Committee (BAC) semi-annual meetings on campus and at Pinehurst.
- This position also plays a crucial partnering role in the development of three high profile LFSB initiatives; The Center of Financial Literacy, the Trust and Wealth Management Program; and the LFSB Entrepreneurship ecosystem, as well as emerging Continuing Professional Education Programs.
- Collaborating, organizing, and marketing for the Center of Literacy and Economic Education (CFLEE), while also providing logistical support of CFLEE events.
- Working closely with the LFSB Trust program on external outreach efforts including the Trust Alumni Network.
- Collaborating with our LFSB entrepreneurship initiatives to market, support, organize, deliver, and logistically support the community outreach CU Soup program, the summer Entrepreneurship Academy, the cross-campus CU Innovation Challenge, the Sullivan Foundation, and off-campus competitions and conferences.
Education and Experience:
- Bachelor’s degree required.
- Previous experience in higher education administration is preferred.
Knowledge, Skills and Abilities:
- The individual must have experience using Microsoft Word, Access, Excel, and other production/promotion software. Exhibit exceptional grammar and written skills, be well-organized and able to work with deadlines, possess basic presentation and public speaking skills, be a self-starter and able to work independently, demonstrate professionalism and the ability to work well with the public. Confidentiality in maintaining student/alumni records and information is a must.
- Demonstrated excellent administrative and organizational skills, including experience identifying and resolving administrative and day-to-day problems, prioritizing, multi-tasking and time management.
- Demonstrated experience and ability to plan and organize large and small events/programs/outreach campaigns appropriate to alumni and supporters of a higher education institution.
- Proficient in basic web design using Aurora WordPress or similar software and the use of online media for promotional campaigns.
- Demonstrated excellent interpersonal and communication skills, teamwork and ability to build relationships and work effectively with faculty, staff, students, administrators as well as business leaders, external agencies/groups and the public.
To Apply For This Position:
Campbell University is unable to accept paper or email applications. IMPORTANT: A cover letter, CV or resume, and contact information for three professional references are requested as part of the application process. Applications without these attachments may be considered incomplete. If you have any questions, or if you are an individual with a disability and need assistance completing an application for employment contact the Human Resources Department at 910-893-1256 or email employment@campbell.edu . Campbell University is an Equal Opportunity Employer.
Campbell University maintains a continuing policy of nondiscrimination in employment. It is our policy to provide equal opportunity in all phases of the employment process and in compliance with applicable federal, state, and local laws and regulations. Accordingly, the University is committed to administering all educational and employment activities without discrimination as to race, color, sex, sexual orientation, gender identity or expression, age, ethnicity or national origin, religion, disability, genetic information, protected veteran and military status and any other characteristic protected by law, except where appropriate and authorized by law. This policy of nondiscrimination shall include, but not be limited to, the following employment decisions and practices: hiring; upgrading; promotions; demotions or transfers; layoffs; recalls; terminations; rates of pay or other forms of compensation; selection for training, including apprenticeship; and recruitment or recruitment advertising.
Employees and applicants of Campbell University will not be subjected to any form of harassment or discrimination for exercising rights protected by, or because of their participation in, an investigation or compliance review related to Title VII of the Civil Rights Act of 1964, the Age Discrimination in Employment Act, the Americans with Disabilities Act, Executive Order 11246, Section 503 of the Rehabilitation Act of 1973, the Vietnam Era Veterans' Readjustment Assistance Act of 1974, the Veterans Employment Opportunities Act of 1998, or any other federal or state nondiscrimination law, rule, or regulation.
Campbell University also maintains affirmative action programs to implement our equal employment opportunity policy. Employees or applicants who wish to review appropriate portions of these affirmative action programs may schedule an appointment to do so by contacting Human Resources at the Buies Creek campus, during normal business hours.
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