Marketing Coordinator Job at HAYWARD LUMBER
Classification: Full Time - Hourly
Pay Range: $20 to $30 DOE
Location: Monterey/Santa Barbara
Reports To: Company Leadership
About the Organization:
For 100 years and four generations of Hayward family leadership, Hayward Lumber has been committed to meeting and exceeding the needs of builders. Beyond full-service lumberyards, we offer window, door and cabinet design centers, pro-oriented hardware stores, and innovative building solutions designed to save time and money. Hayward Lumber is a family-oriented company that treats every employee as such. Our average tenure companywide is over 12 years and we pride ourselves in creating an environment in which you can learn, grow, and prosper. Hayward Lumber provides a competitive compensation structure, as well as a comprehensive benefits package including medical, dental, vision, life insurance, 401K, and paid time off including vacation, holiday, and sick leave. Learn more at www.haywardlumber.com
Mission:
Hayward is to be the most dependable supplier of products, services and solutions to the construction market, as it has been since 1919.
Responsibilities:
- Create and coordinate internal and external marketing and communications, while representing the Hayward Lumber brand.
- Manage content distribution and deadlines for a variety of outlets including social media, external websites, email blasts, newsletters, etc.
- Develop and manage advertising campaigns targeted to our customers, including creation of social media content.
- Determine creative direction, messaging, and collateral for campaign strategy along with setting shared campaign goals.
- Develop and drive events, creative, targeted promotions and lead generation programs (including direct mail), ensuring program goals align with both sales and marketing priorities.
- Manage all vendor logistics for marketing activities (e.g. production).
- Participate in merchandise and store creative decisions as needed or requested.
- Ensure customer mailings and other touch point tests are measurable and successful.
- Manage Coop funds from vendor to maximize use of funds available.
Qualifications:
- Excellent communication and interpersonal skills
- Strong knowledge of traditional marketing, digital & social marketing, content marketing, and advertising strategy.
- Effective time management and prioritization skills
- Must be a team player and possess the ability to work across the organization with business personnel at all levels.
- Outstanding organizational skills, detail oriented, and ability to multi-task
- Must take and pass drug test and consent to a background check
- BS/BA degree in Marketing, Business Administration, or a related field is a plus
We are proud to be an equal opportunity employer.
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