JOB SUMMARY

The Manager, Owner & Franchise Communications, is a member of the Owner & Franchise Services team. This role’s primary focus is on executing strategic programs that market Marriott’s strength and value to the Owner & Franchise community in the U.S. and Canada.

This position will support communication projects across various mediums, including Franchise Management Company and Franchised hotel GM webinars, emails – specifically, the weekly Franchise Management Company recap email (“Optimize Your Marriott Connection”), OFS Communications email box, Weekly Update, and Marriott’s Intranet (MGS) and will be responsible for communications tracking across OFS communications.

EXPECTED CONTRIBUTIONS

• Leverages understanding of Marriott’s owner and franchise communities – including franchised hotels – to ensure effective communications related to various programs and projects.
• Coordinates Franchise management company and Franchised hotel GM webinar series, including: submitting communication requests to MILO; managing all webinar logistics; collecting, organizing and editing content provided by multiple stakeholders; securing speakers; presenting slides; ensuring follow-up completed as needed; and, tracking participation.
• Supports facilitation of quarterly U.S. Managed by Marriott Owner webinars.
• Responsible for distribution of weekly Franchise Management Company recap email; tracking content, building draft in Acoustic, routing for approval, building the distribution list, and distributing the message.
• Monitors and provides accurate, timely responses to email inquiries to the OFS Communications mailbox (e.g., completing distribution list requests, ensuring follow-up to replies received in response to distributed communications).
• Manages data within key department business systems (i.e., email campaign management tool (Acoustic), customer database and distribution lists (OASIS and Excel)).
• Supports OFS Communications team in completing tracking of all distributed communications and data cleanup processes. Completes data analysis, as needed, to provide key summary metrics regarding engagement (e.g., open rate by account) to OFS leadership.
• Partners with OFS account executives, as needed, to assist with data review/auditing to ensure data integrity. Makes recommendations for improvement based on trends identified.
• Responsible for sourcing hotel photography via approved channels to generate Weekly Update header images and populate U.S. and Canada photo repository on a monthly basis.
• Provides support by leveraging tools to assist with planning and coordinating efforts across initiative management and communication team.
• Works collaboratively with a variety of key stakeholders both within the Owner and Franchise Services team and across the organization to ensure alignment and consistency with broader organizational communication efforts.
• Maintains OFS summary deck on a quarterly basis.
• Builds and maintains relationships with stakeholders who have accountability for communication content and process.
• Ensures communications are clear, concise and free of spelling/grammatical errors.
• Escalates issues as appropriate to Director of Communications.
• Performs other duties as assigned, in order to meet business needs.

CANDIDATE PROFILE - KEY TALENTS AND EXPERIENCE DESIRED

Education

• Bachelor’s degree from an accredited university in Communications or related major is preferred

Experience

• 2 – 3 years of communications planning and execution experience or franchise business experience

Required Skills

• Ability to manage multiple projects and build consensus among multiple stakeholders.
• Excellent written and verbal communication skills including strong writing, editing, and proofreading abilities.
• Strong technology/systems aptitude.
• Analytical skills (i.e., able to review data and provide recommendations for process enhancements). Experience with content management systems, web site management, email campaign management tools, or customer databases a plus.
• Experience with web and email publishing.
• Experience with webinar software (i.e., GoToWebinar).
• Demonstrated interpersonal, problem resolution and teamwork skills. Ability to maintain and grow relationships with internal partners.
• Ability to integrate and balance priorities, work activities, and resources for the benefit of multiple key stakeholders.
• Ability to manage multiple projects independently (from concept to product delivery) and set priorities.
• Strong Microsoft Office skills, especially Excel and PowerPoint.
• Ability to manage large amounts of data (e.g., communications tracking, performance metrics) and make recommendations for improvement based on findings.
• Excellent interpersonal, collaboration, and leadership skills with the ability to understand and navigate through a matrixed organization.