Associate Social Media Producer (TikTok, Instagram Reels, YouTube Shorts) Job at Everyday Health - Pregnancy & Parenting
Everyday Health Group’s Pregnancy & Parenting division operates What to Expect and BabyCenter, the world’s most-recognized pregnancy and parenting brands. We reach millions of families worldwide every month through our global websites, mobile apps, online communities, email, and social platforms, guiding parents through every step of the parenting journey – from preconception and pregnancy to the baby years and beyond.
The Opportunity
What to Expect and BabyCenter seek an enterprising Social Media Editor to create original content for TikTok, Instagram Reels, and YouTube Shorts. The Social Media Editor will work closely with our video team to craft lively, service-driven content that informs and delights our audience of new and expectant parents. This is a remote role that reports to the Director of Social Content.
Key Responsibilities
- Manage What to Expect and BabyCenter’s social media accounts on TikTok, Instagram Reels, and YouTube Shorts, collaborating closely with multiple departments (design, video, editorial) to create original content.
- Maintain a content calendar, giving stakeholders an overview of what videos you're working on and when they're due for release.
- Collaborate closely with key stakeholders from social, community, and editorial to ensure that all content is factually accurate and on-brand prior to release.
- Foster a sense of community on TikTok and Instagram by curating other creators’ content for resharing, commenting on other creators’ content, and participating in relevant trends.
- Explore new social media trends and platforms, evaluating their potential to extend the digital reach of our brands.
Job Qualifications
- Must be based in the United States.
- 1 to 3 years of professional experience in social media.
- Deep knowledge of TikTok best practices.
- Experience (or interest) in pregnancy, parenting, health, and/or wellness.
Our Culture and Values
We created our values together to guide our collective purpose and pursuits. We are collaborators and problem solvers. We empower one another to make informed decisions and to be enabled towards action. We embrace success. We recognize that innovation can spark and be born from any of us no matter our individual role or background. We encourage open mindedness and sensitivity to each other and our environment. Our personal and professional passions get ignited, nurtured and supported. We value that doing is greater than talking as the most measurable means of impact. Our collective purpose to deliver enlightened audience experiences with trusted brands is what drives the success of our business and our professional satisfaction.
Life at Everyday Health
At Everyday Health Group, a division of Ziff Davis, we work in a culture of collaboration and welcome those who desire to join our growing global community. We believe in careers versus jobs and people versus employees. We seek enthusiastic individuals with an entrepreneurial spirit looking for an environment that rewards your best work.
Everyday Health offers competitive salaries in addition to robust health and wellness benefits including medical, dental, vision, life and disability benefits, Flexible Spending accounts, 401(k) with company match, an Employee Stock Purchase Plan, Pregnancy and Parental leave, Family Planning Support via Maven, Flexible Time Off, Volunteer Time Off, Fitness Reimbursement as well as employee-focused engagement and education programs, including Employee Resource Groups and company-sponsored events. If you’re seeking a dynamic, flexible work environment where you can see the direct impact of your performance, then Everyday Health is the place for you. Everyday Health Group has employees located in 35 states as well as offices in NYC, San Francisco, Asheville, Boston, Fort Lauderdale and Denver.
Everyday Health Group is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive and equitable environment for all employees.
(New York City) *Note: Disclosure as required by NYCHRL, the base salary range for this role when being performed in the City of New York is $60,000 to $75,000. Compensation for this business unit specific role is based on a variety of factors including experience, scope of the role, capabilities to perform the role, as well as business unit & company performance.
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